For the past few years, those in the know have managed to get free treats from Apple via the “12 Days of Christmas” App for iOS devices (available in the App Store)
With this App Apple give “gifts” from the 26th December to the 6th January (12 days). These gifts can be in the of Apps (games, tools and utilities), Music or Films & TV shows.
In the past they have (in the UK at least) given away a Kyle EP, BBC Top Gear TV episode, Father Ted XMAS special, part 1 of BBC Doctor Who XMAS special, Top
selling Games such as Mirror’s Edge and so much more.
For those in the know it’s a great way to get free stuff for your iOS device every year.
Apple are a bit sneaky about the software, Each year (for the past few years) they have released a new version of the software that you have to download (ie if you have last years version you don’t automatically upgrade to this years version).
If you are lucky enough to have downloaded the App before the start of the promotional period, Apple have ,for a few years , Provided an extra gift as a special ‘thank you’ so it’s worth getting the updated app as soon as it’s available.
So when’s this years App due to be released? Well I just checked and this years “12 Days” (full name this year is “12 Days of gifts” ) appears to have arrived in the App Store on the 10th December.
I’ve just downloaded it and this years app opens and asks for your region for the iTunes Store (incase people are traveling over the festive season?). The app has moved from the blue and white winter theme to a black and gold theme, making it look more like a high end present, rather than a winter gift.
I’ll keep you updated when I know more…
MacWorld (UK) recently wrote an Interesting article on the 12 Days App for 2013 (and a recap of last years “Gifts”)